Study programme structure

The study programme educates you to make complex decisions in a challenging environment and to make long-term decisions to improve personal development and growth, enabling you to acquire competences inherent in strategic leadership and top management in organizations.

In addition to 11 compulsory courses in the first year of study, you also choose three elective courses from a total of 20 elective courses. During the first year of study, courses are offered that provide specialist knowledge for the education of modern managers and leaders in management functions in companies and other business systems and organizations. Namely, students acquire the necessary knowledge and skills in business economics, business management and management.

During the second year, courses are held that further deepen the professional competences and abilities of students for modern leadership and management. In the second year, in addition to the seven obligatory courses, you also choose one elective course from a total of 20 elective courses.

Of the 18 obligatory courses, six are taught in English, while of the 20 elective courses, seven are taught in English and other languages. The professional placement and master’s thesis may also be conducted in English. A condition for completing the studies is the writing of a master’s thesis in Croatian or a foreign language under the supervision of one of the teachers during the last semester of study, which demonstrates your integrated competence in the field.

Professional placements

Since the goal of the graduate study programme is to prepare students for the demands of global business and to bring them into direct contact with potential employers and their ways of doing business, a professional placement is an obligatory part of the study programme and the obligations of all regular students.

The goal of professional practice is, through practical courses and concrete work in a selected organization that is part of Bernays’ teaching base, to apply knowledge and skills applicable in a wide range of business activities and leading operations and teams in organizations, as well as to gain initial work experience and competences, enabling students to enter the labour market with a strong start.

The content of professional placement is to gain insight and initial work experience, as well as to introduce the student to different business areas, in order to check their choices of professions and future potential employment in a controlled environment, as well as connect with future employers who plan to strengthen certain business segments with new employees.

Through 300 hours of professional placements, students go through all the organization’s departments, where they apply the acquired knowledge and gain concrete experience of working in the real sector and obtain “first-hand” insight into the necessary skills and competences for performing the tasks of a specific position. Students describe their experience in a professional placement journal, which is submitted to the professional placement coordinator after placement completion. The professional placement can be carried out in English.

Students carry out professional placements in organizations from various industries, and the tasks that students perform in organizations are always in the field of the organization’s business activities, specifically related to business economics.

For more about professional placements at Bernays click here.

Elective Courses

In accordance with the fundamental values pursued by the Leadership and Management study programme, the study programme offers 20 elective courses that deal with avant-garde topics in the field of leadership and management. The selection of 20 elective courses enables you to independently design a part of the study programme in accordance with your own interests and preferences, as well as to acquire competences in a more specific, narrower field in which you want to improve upon graduation. Everything additionally enables mobility and internationalization of studies.

Of the 20 elective courses, seven are taught in English or other languages.

An overview of elective courses is provided in the table below:

Outcomes

The aim of the graduate study programme is to equip students with knowledge and skills for a wide range of business activities and leading operations and teams in organizations. The abilities and competences of business management as conceptualized by the professional graduate study programme significantly surpass traditional economic knowledge, providing interdisciplinary knowledge about business in a global environment, business management, decision-making and leadership.

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Generic learning outcomes

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General learning outcomes

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Specific learning outcomes

Where to work after graduation?

Studirajući na Bernaysu, učit ćeš i pripremati se za uspješnu poslovnu karijeru više razine menadžmenta u organizacijama različitih profila ili za pokretanje, vođenje i upravljanje vlastitim poduzetničkim poduhvatom. Studij razvija analitičko, sistemsko i kreativno razmišljanje te sposobnost prepoznavanja  konteksta okruženja i poslovnih situacija te sposobnost i potreba ljudskih potencijala, s ciljem stvaranja proaktivne organizacijske kulture, growing mindseta te uspješnog vođenja i upravljanja timovima, kao i organizacijskom konkurentnošću i održivošću.

It is a dynamic job with a focus on responsibility and achieving goals, which entails leading people and managing organizational units, activities and business operations, and requires courage, resourcefulness, teamwork, emotional intelligence with advanced management and leadership skills, in addition to reflection, decision-making, responsibility, agility and expertise, as well as leading people and other organizations.

The labour market’s need for experts in the field of leadership and corporate management as an inherent meta-management stems from the fact that the international and national macro and micro environment has changed significantly and continues to change rapidly, following disruptive changes in various sectors of the economy.

Kako studij Vodstvo i menadžment obrazuje i stvara poslovne lidera i moderne menadžere današnjice koji će moći uspješno savladavati društvene i poslovne izazove, magistri poslovnog upravljanja – (Master in Leadership and Management – MLM) profila bit će konkurentni na tržištu na pozicijama višeg menadžmenta te će moći suvereno odgovoriti na potrebe tržišta rada za stručnjacima vodstva u poslovanju u različitim industrijama i organizacijskim formatima, budući da će imati izgrađene kompetencije vrhovne razine i moći voditi i suportivno poticati ostvarivanje poslovnih ciljeva u širokom spektru poslovnih i poduzetničkih aktivnosti.